What makes a man stronger?
90% of men around the world say that the idea of masculinity has evolved and see their caring side as a sign of strength, but believe that the way it is viewed in media has not caught up. Dove Men+Care is launching a new campaign to help changing it.
Every gift makes a big difference
The Swedish Childhood Cancer Foundation sponsored this ad, based on a clever subway shampoo previous one, to highlight some of the devastating effects of cancer on kids and implore individuals to donate to the organization.
The universal language of Moms
The Elevation Church has done this experiment, asking moms to describe themselves and then compared that what their own kids said about them, with amazing results.
The end of the population pyramid
Between 2015 and 2060 the biggest influence upon the population will be ageing. Small families are already becoming the norm, the fall in fertility is slowing down and now almost everyone is living longer than their parents—dramatically so in developing countries.
The true Christmas lights
ADOT.COM has just launched an integrated social campaign, raising awareness of the 93,000 homeless people all over the UK and highlighting the fact that homelessness is all around us but at the same time no one seems to see it.
Christmas is about giving
There’s nothing better than the joy of giving the perfect gift. This year, ebay.co.uk set out to spread a little Christmas magic across the Britain.
Just another Thursday
Whilst December 25th marks the wonder and excitement of Christmas Day for most children, for some it’s just any other Thursday. Children’s charity Kids Company launched their #GiftofChristmas campaign with the release of ‘Thursday The 25th’, an online film with both the grade and VFX completed by Finish.
Help make his tomorrow as good as yours
The SickKids 2014 brand campaign aims to tap into that emotion by inviting audiences to witness several SickKids moments that deliver a jarring dose of perspective in a touching way.
Stop child exploitation
World Vision Canada
An estimated 2 million children worldwide, some as young as 6 years old, are affected by sexual exploitation each year. This commercial by World Vision Canada is part of their fight to end it while we celebrate the 25th Anniversary of the Convention on the Rights of the Child.
End child marriage
Plan België / Plan Belgique
By hijacking age warnings before 12+ movie trailers, Plan Belgium confronts the general public with the practice of child marriage. In these touching movies, 3 separate girls tell an emotional story and paint a true picture about this horrible tradition.